5 Things to Consider When Choosing Music for Your Video

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If you want to make a great video, picking the right soundtrack is essential. As a video editing company, we at DreamItReel put a lot of time and thought into selecting a song that perfectly matches the style and purpose of each video we produce.

Here’s a list of things we consider when choosing music that can help you pick out the ideal soundtrack for your video.

  1. Music First, Video Second

Whether you’re editing the video yourself or giving it to someone else  it’s always a good idea to settle on the music first. You want the visuals to match the soundtrack, so if you change the music later on a good deal of your editing will be useless. In other words, changing the song can mean going back to square one.

  1. The Occasion

You’re not going to pick the same music for a wedding video that you would for a snowboarding video  are you? Considering the occasion, event, or subject is a good starting point when determining what song to use. Mango from TuneFruit wrote a detailed article on the DreamItReel blog that breaks down different occasions what music to use for each.

  1. The Story

Do you want a video that slowly builds to a big climax, or one that is cheerful and fun  Maybe you want to take the viewer on a roller coaster of emotions or deliver something epic and in your face  Whatever the story, the soundtrack will be the foundation. Let the music will plot out the journey and the visuals will simply fall into place.

  1. Your Audience

Loud and electronic might be a good choice for a young, hip crowd, but not so much if you’re going after middle-aged parents  Put some thought into what’s popular with your target audience and what kind of music will resonate with their generation, background, and culture.

  1. Lyrics or No Lyrics

Another important decision that can help narrow things down quickly. If your video has people speaking or voiceover in it, lyrics can be conflicting. Also, music with words can be distracting so if you want your viewer to focus on the content of your video and not the lyrics of the song, an instrumental track might be the way to go.

These tips are sure to help you pick music that matches the story and goals of your video.  Need some help with your video editing? DreamItReel makes it easy and affordable to get high quality video editing so give us a shout and say Tunefruit sent you!

“Loving it” Tunefruit Weekly Stock Music Playlist for November 9th

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Yeah, we know you’ve been clamoring for a bit of the good stuff. And when I say good stuff, I’m totally talking about awesome stock audio, great stock music, killer explainer video tunes. Oh yeah. That’s the stuff. We’ve got some hot tracks for you to check out below in our most recent Weekly Stock Music Playlist. Hurry up, dude. Click!

Easy Day – botabateau

A light, bright business corporate track – the sound of now.  Hand Claps – check. Glockenspiel – check.  A universally useful pile of smiles for explainer videos, kickstarter campaigns, or any project needing a healthy dose of sunshine.

Top of the World – Abbas Premjee

Oh, and speaking of sunshine – there is also this stroll in the park track.  Whistling and banjoes included – no extra charge for those.

Happy Kitsch Comedy – hakan-eriksson

We don’t know if you need any 60’s lounge kitsch silliness (with Vibraphones and Trombones) but if you do, here it is.  Perhaps a cooking show?  A retro flashback scene to a housewife?  A tribute to the movie Pleasantville?

Your Basic Boogie – Terry Blackwell

As advertised, this piece of twangy rockabilly sounds like Martha’s front porch at the end of the dirt road.  Roots heartland and dusty Americana – simple and… well… just your basic boogie for all your basic boogie needs.

Pop Dance – Fleisis

This week we leave you with a little somethin’ somethin’ to get down and party out the door with.  Teenybopper pop – just a bouncy good time.  Perhaps this is Left Shark’s new solo single?

“Loving it” Tunefruit Weekly Stock Music Playlist for October 7th

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September’s officially behind us, and that means autumn is on the way. While I desperately await the blessed reprieve from the blistering summer heat, take a break with these awesome stock music tracks.

Flashy ColorsMLMusic

Who’s ready for Friday night? I know I sure am, and there’s no better way to show it than with this anthemic dance track. It doesn’t matter if you’re full of youth or just young at heart, everyone can get their party on to these hot beats. Well, unless you’re some kind of anti-party robot, but then what are you doing on a website for super fresh stock music tracks? Shoo.

Blue DuskMellowstu

It’s a cool night in LA and you’re out for a slow drive along the Pacific Coast Highway. The windows are all down and the breezy ocean air blows through your hair. Lean back, drape your wrist over the steering wheel, and let the sultry sound of jazz take you away. Do pay attention to the road though, seriously.

Catching Up With Old FriendsRob McAllister

Bring out your child-at-heart, and look at the world through fresh eyes. Be inspired with curiosity, wonder, and a sense of magic. We’ve all grown up a little too much I think, and it’s about time to go back to that childlike awe again.

FractalsDavid B.

It’s like this track is straight off the CSI: Portland soundtrack. It’s technologic and mysterious, yet modern and minimal. Just mind the crime scene, wouldn’t want to end up as a suspect. Or maybe you do, I don’t know your life.

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Seldom is a title more apt. With a french café vibe and a strolling bass line, this stock track is ideal for Food Network originals and Saturday morning talk shows alike. But don’t just stop there. What about a quirky animated film about cooking rats, dinosaur-themed developmental children’s broadcasting, or even those weird television channels designed for dogs? The possibilities are endless!

“Loving it” Tunefruit Weekly Stock Music Playlist for September 1st

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Good Morning, Tunefruit! I hope you’ve got your listening ears on because today we’ve got some super-duper high quality stock music tracks prepared expressly for your auditory pleasure. I know you can’t get enough of these delectable fresh picks, they’re like little music candies wrapped in awesome. I think this awesome stock music would go very well with your next totally awesome explainer video production.

Eater Of Storms – Daniel Knowler

Space may not have an atmosphere, but this track more than makes up for it with an atmosphere of its own. Or maybe you prefer to spend your time here on earth, meandering through the desolate Arizona desert. Whether you’re driving aimlessly through the mojave or floating through the cosmos, let this track be your guide to nowhere in particular; with ambling post-rock at your back and the wind (or lack of it) in your face, you can feel free to just let yourself go and drift away.

Quirky Piano – John Frank Wayre

Personally, I’ve never been a huge fan of clowns, but kids just can’t seem to get enough of them. I know it’s because they’re skilled at slapstick and love throwing pies for reasons I’ll never understand (I mean who could waste a perfectly good pie?), but I just can’t trust a guy who wears shoes four sizes too big. What are you hiding in there clowns? No one has feet that size. Nevertheless, this ragtime track is perfect for those comedic moments and sure to keep your audience reeling in laughter.

Miracle Of Freedom – emanmusic

Is your motivational speech falling flat? Is your montage just not inspirational enough? Is your training video seriously lacking in the incentive department? If those run-of-the-mill contemporary motivational tracks just aren’t cutting it, step back in time with this wonder-pick straight outta the 80’s. Fog machine and neon purple lights not included.

Coloured Autumn – Anton G

It’s luxurious and smoky, like a night at a high-class night club. This is the sexiest track in town, ask any curator. There’s tracks, and then there’s Colored Autumn. I don’t always spotlight downtempo tracks, but when I do it’s this one by Anton G. Friends don’t let friends use sub-par stock music tracks. Listen responsibly.

30 Weight – Terry Blackwell

Meanwhile, in the mountains of Kentucky, moonshiners are distilling alcohol in radiators. Well, okay not anymore, since sometime after the Prohibition folks figured out that it’ll turn you blind. Or kill you. While these days you can run right down to the liquor store and pick up a jar of that good ole’ white lightning (and no, I don’t mean the movie with Burt Reynolds), it seems like with all this hoopla about swamp people and that dynasty of ducks (How does that work? Can ducks organize a monarchy?) it might be about time to step back to a simpler age where mountain men weren’t being followed around by a camera crew.

“Loving it” Tunefruit Weekly Stock Music Playlist for August 11th

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Folks, here’s the latest batch of top-notch stock music tracks that we just had to highlight for your earholes this week! Looking for music for your explainer videos, production music for your agency projects? You have hit the mother lode…of stock music goodness.

Awake” – Seastock

You hear that? That’s the sound of summer nights spent kicking it with your first love on a California beach. Remember those days? This track certainly does, and it’s filled to the brim with youthful bliss and vintage styles. Best served with a tall glass of cherry coke and teenage daydreams.

Waltz Fantasy” – ilyatruhanov

A whimsical cello plays in an enchanted forest. Are those fairies flitting about, or just fireflies? Who knows, but this track’s jazz stylings would feel right at home in any of Grimm’s fantastic tales. Just watch out for the other creatures of the forest.

Clock Parts – David B.

This track brings to mind a child who wanders into a clockmaker’s shop, full of amazing trinkets and magical devices. The ticking machines begin to form rhythms and melodies, inspiring a sense of wonder and awe. Bring out your inner child by checking out this delightfully wistful track.

Snatch The Suitcase – Damnwell

Crack team of experts? Check. Sexy getaway car? Check. Suitcase full of money? We’re heading that way. The only thing missing now is some groovy background music to kick this plan into action, and this track is guaranteed to make you feel like one smooth criminal.

Sly Cat – Stern Muzik

Before we wrap this up, let’s go down the rabbit hole with this mischievous and playful track. We’ll join Alice on her way back to Wonderland, and just in time for tea. It’s perfect for moments that just get curiouser and curiouser…

Tunefruit Featured Stock Music License: Virtuous (video prod. by Tomahawk Visual Effects)

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Our newest stock music for video license is from the fabulously fantastic folks over at Tomahawk Visual Effects. BTW…their URL is TMHK.TV…what if we decided to do that? What would it look like? Let’s try it…hold…working…here we go:

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I don’t know…doesn’t look as cool as TMHK…and that’s ok, because these guys (and maybe girls, who knows?) are way cooler than us. Their client list is chocked full of cool clients that obviously like their video to look amazing…seriously…go check out the work that Tomahawk is doing. It’s totes yummy. We would know.

In this specific case, they did a very sweet little explainer video for Virtuous, a site that works as a non-profit CRM for charities.

Check out more of Tomahawk’s projects here:

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Tunefruit Featured Stock Music License: HospitalitySeeker.com

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Our latest featured stock music license is for the fantastically fine folks (the three F’s!) over at HospitalitySeeker.com.  They help people buy, sell, and lease, hotel, tourism, and leisure properties in Italy (yes, it’s shaped like a boot). This fruit feels like he could have eliminated a few commas in that last sentence, but our 6th grade english teacher would be muy infeliz.

Ammirite?

You can also figure out the market value of your property on HospitalitySeeker.com, too. Which is pretty cool, especially if you want to become a real estate mogul like Donald Trump, or at least Thurston Howell III (Look it up, he apparently owned all of downtown Denver!).

Gilligan’s Island jokes aside, head over to HospitalitySeeker.com right now to find out more.

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Tunefruit Featured Stock Music License: Online EU Training

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Our latest Tunefruit Featured Stock Music License is from the fine folks over at Online EU Training. Online EU Training helps those who dream of a career with the European Commission, European Parliament, the EU Court of Justice or any other EU institution. (And seriously, how awesome is the motion graphic work in this video!?).

As Europe’s #1 EPSO preparation site, Online EU Training offers the widest range of materials for all stages and levels of the EU institutions’ selection exams. Our registered users have access to practice tests, webinars presented by experts in the field, a wealth of e-learning materials, as well as classroom training and coaching services to master the methodology behind the selection exams – and get that EU job!

It takes time, dedication and a lot of practice to reach success, but with over 80,000 registered users and many years of experience, Online EU Training has helped thousands of EU officials land their dream job.

Click below to learn more about Online EU Training:

Online EU Training

Tunefruit Featured Stock Music License: Green Zoneplast (video by Howow)

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From the totally awesome Howow Studio folks in London comes this cool video about bags.

But wait. Not just any bag!

Made from natural starch, vegetable oil derivatives and other materials from natural abundant resources, Green Zoneplast™ is not plastic even though the appearance and application is similar to plastic. It is an environmentally friendly replacement of conventional PE plastic bags.

How freaking cool is that? Now your guilt you carry around with you about using plastic bags is TOTALLY gone. Use these things like crazy, and mother earth won’t send you a karmic lightning bolt!

Howow is a studio specialized in development and production of video for entertainment, commercial and educational. Their motto is “How we make you say wow!” Howow offers a full service, they develop projects from the script to the finished piece.

Want to see what other projects Howow has worked on recently? Of course you do.

Go ahead and click below!

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